Leverage programming and advertising insights for advanced audiences.
Measure the impact of campaigns on influencing consumer behavior.
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605 offers the nation’s largest independent, deterministic TV viewership data source, utilizing data amassed from 21 million households. Deterministic data activation supports one-to-one data matching without the need for look-alike modeling.
Kristin Dolan is Founder and Chief Executive Officer of 605. She founded 605 in November 2016, bringing more than 30 years of media and entertainment experience to her role with the company.
Dan Berg is Chief Technology Officer at 605. He brings deep expertise in business strategy to his role at the company, along with proven success in moving technology services and products from conception to deployment.
Caroline Horner is Chief Product Officer at 605. She is an industry pioneer in delivering large-scale data analytics solutions that support multi-platform advertising and media businesses.