The 605 Team.

Proven Executives in Advertising Technology, TV Analytics, Cross-Screen Measurement and Attribution.

Sam Abiad

Sam Abaid

Executive Vice President, Sales

Sam Abiad is Executive Vice President, Sales at 605. He brings over 20 years of management experience in leading sales and operations organizations with multiple Fortune 500 companies. He has managed key sales business processes, including strategy, business development, and execution.

At 605, Sam oversees the sales process and leads the sales team to sell our products and services to potential clients to address clients’ strategic and tactical challenges. He sets the Sales department’s vision for growth, identifying and developing competitive advantages, and accelerating the highest revenue potential opportunities.

Sam provides strategic direction and leadership to the 605 sales team for our proprietary products and services. Our solutions address a full range of our clients’ strategic and tactical business challenges. Sam sets the Sales department’s vision for growth, while identifying and further developing our product and services advantages, in a rapidly changing and dynamic marketplace.

Sam began his career in operations management at Ford Motor Company, working in material planning and logistics before transitioning to media and joining NBCUniversal where he implemented various systems and operational improvements within Sales, Finance, Research, and Technology. Sam then focused on Ad Sales when he joined Univision Communications first as a VP in Commercial Operations and ultimately as the SVP for Ad Sales Strategy and Operations. In this role, he designed, developed, and implemented a set of Advanced Advertising capabilities that included audience-based buying on TV, addressable advertising through connected TVs, TV attribution modeling, a self-serve tool to automate the process of buying media, in-content virtual advertising, and interactive advertising elements.

He graduated from Wayne State University where he earned an MBA in Management.